Nigerian disc jockey, Onyinyechi Maureen Eneje, popularly known as DJ Pretty Smile, has revealed that female DJs often have to work twice as hard to earn recognition and prove their worth in Nigeria’s male-dominated entertainment industry.
The Enugu State-born entertainer, who was raised in Lafia, Nasarawa State, and is a graduate of the University of Nigeria, Nsukka, said one of the major challenges facing female DJs is the struggle to be judged primarily on their talent rather than their appearance.
According to her, female DJs are often subjected to assumptions about their abilities because of their looks, making it necessary for them to put in extra effort to establish themselves professionally.
“Sometimes people notice that you’re a woman before they notice your talent, and you have to work twice as hard to prove that you’re not just there for your looks,” she said.
DJ Pretty Smile also identified safety concerns, unwanted attention and the male-dominated nature of the entertainment industry as some of the difficulties female DJs encounter.
Despite these challenges, she said she has remained focused on developing her skills and building a career based on her talent and professionalism.
Explaining her decision to pursue DJing rather than singing or dancing, the entertainer said her passion for music and her fascination with its ability to influence people’s emotions motivated her choice.
“I’ve always loved music and the way it can change people’s mood instantly. I chose DJing because I love being the person who controls that energy and creates an experience for people,” she said.
While acknowledging that her appearance has contributed to her visibility and personal brand, DJ Pretty Smile maintained that physical appearance alone cannot sustain a successful entertainment career.
She said her ambition is to be remembered for her ability to deliver exceptional performances and create memorable experiences for audiences, rather than simply being recognised as a beautiful female entertainer.
On the level of recognition and financial rewards available to DJs compared with music artistes, she said DJs still do not always receive adequate recognition for their contribution to the entertainment industry.
She noted that DJs play a critical role in introducing new songs to audiences, promoting artistes and shaping the atmosphere at entertainment events. However, she observed that the situation is gradually improving as more DJs establish themselves as brands and entertainers in their own right.
Reflecting on her career journey, DJ Pretty Smile described performing before enthusiastic crowds, securing major bookings, meeting influential personalities and witnessing her career grow as some of her most rewarding experiences.
She, however, admitted that the profession also comes with uncertainty, pressure and occasional disappointment when audience reactions fall short of expectations.
Despite the challenges, she said every experience has provided valuable lessons and opportunities for growth.
Speaking on what sets her apart from other female DJs, she cited her energy, personality, versatility and commitment to personal branding.
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“I don’t want to be known only because I’m a female DJ or because I’m pretty. I want to be known because when DJ Pretty Smile steps behind the decks, people know they’re going to have a good time,” she said.
The entertainer also expressed pride in the global rise of Nigerian music, particularly Afrobeats, saying its growing international appeal has helped expose Nigerian culture, language and lifestyle to audiences across the world.
While describing the creativity and ambition within Nigeria’s entertainment industry as impressive, she called for stronger industry structures, increased support for emerging talents and greater recognition for professionals working behind the scenes.
She added that Nigeria continues to make its mark on the global entertainment scene and said she was proud to contribute to the country’s growing creative economy.
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